The client wanted to change the previously used logo as it did not represent her personal style well. Also, services now offered were more than just personal training. When deciding what the client wanted, it was to help her clientele to establish life-long sustainable goals. The studio is the impetus to initiate change (Get fit), and build upon that with a variety of classes suited to personal tastes (Be fit) and find a community which will continually support each other and encourage positivity and wellbeing (Live fit). The moon was added to tie in with the Zyia Active logo, as the client is a representative and consultant of the brand.